Category: Business

Instagram, now numbering one billion active users and with 60% of users logging in daily — means any digital marketer understands how important the platform is for your marketing and branding!

In this article, we’ll cover what CTR is, how it’s calculated and how to improve CTR. Be sure to track all of your ads campaign to optimize results!

No matter what your business is all about, you would struggle to land that first handful of clients. When you start building a client base, you have a steady stream of clients to cater to, you don’t have the resources to continue that level of marketing effort you did at the beginning. But with all this popularity, it’s easy to assume referral programs need to be something really different to stand out.

A customer dashboard lets you easily gather and visualize customer data from multiple channels for your online store or ecommerce site, so that you can get a better understanding of your customer base, and gain insights into your customers’ expectations.

Are you at risk of having cybersecurity threats? In recent years, many news have reported of data breach, hackers and cybersecurity issues caused by malicious and criminal attack.

Dont lose out to your competitor to gain market share this coming festive holiday. If you’re a victim of poor marketing campaign, explore here to help you gain insights to fine tune your advertising.

What is Data Alert and how you can make use of this important feature for your team and department to alert you of data changes so that you can take appropriate actions fast!

Today we are going to explore Lazada’s Business Advisor for seller’s platform to see how you can harness the insights that Lazada has created for you!

This is Part 2 of the blog as we learn and explore more about social media and sentiment analytics and how they are crucial to your business to seek feedback and gain insights on your brand or product. In this case study we analyze Singapore Top Brand and the World’s Best Airline