Top 10 Reasons why Singapore SMEs use data analytics to make smarter business decisions

Photo by Jeyakumaran Mayooresan,

Being the best technology capital in Asia, not enough SMEs are using technology to their advantage. Microsoft last year revealed that only 9% of local SMEs are using data analytics to forward their business.

Microsoft news

There are many reasons more Singapore SMEs are increasingly adopting data analytics. It’s more than just a trend, and data analytics has proven tangible results for those already harnessing it.

Size of your business does not matter as long as you can benefit from using data analytics to:

  • Understand your business at a glance and see what impacts growth
  • Create a more effective online presence
  • Improve future products
  • Track which products are popular versus which ones aren’t
  • Manage your inventory efficiently and avoid wastage
  • Target the right customers, at the right time, and with the right content
  • Implement targeted marketing campaigns and sales techniques
  • Enhance your decision-making capabilities and take operations to new levels
  • Help lower costs by leveraging on AI, Cloud & Digitalization
  • Grow profits over time over maximizing efficiency and resources

If your SME is interested in turning data into actionable insights, do give us a call or email us.

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